With the ATS, Cadillac keeps weight and price down while it takes a design risk--and wins.
The new Cadillac ATS and the farm markets near my home in the countryside go well together. I fit lots of chrysanthemums and pumpkins into the back of this car's trunk, so don't believe reports you may have read that it doesn't have a lot of trunk space. This is the 2013 Cadillac ATS 2.5L Luxury Collection model.
The Cadillac ATS is the new “baby” Cadillac designed to fight the Germans, and one weapon in that battle is its aggressive pricing. It’s the smallest, lightest, least expensive Cadillac, but definitely not a repeat of the ill-fated Cadillac Cimarron from the 1980s.
This is a start-from-scratch model not derived from Opel or Chevrolet, and it was developed on a new lightweight rear-wheel-drive architecture. The 2013 ATS has one of the lowest curb weights in the segment; in 2.5-liter four-cylinder trim, it has a curb weight of 3,315 pounds. The lightweight approach is significant because it helps save at the pump.
The 2013 Cadillac ATS 3.6L Premium is the top of the range. It is $6,000 more expensive than the base 2013 Cadillac ATS. You can easily hit $50,000 if you add options such as Cadillac Cue, the new infotainment system that is bundled with a surround sound system and is priced at $1,350.
Standard safety features include eight air bags, stability control, and anti-lock brakes. Optional safety features include lane departure warning, side blind zone alert, forward collision alert, and intelligent brake assist. The cabin is customizable, with five distinct color choices available.
The chief competitors are the BMW 328i, Mercedes-Benz C250, and Lincoln MKZ.